28 Mar '18, 4pm

@intersection_co secures contract to sell, display #ads on @metrolosangeles' rail system

In all, Intersection will deploy and manage hundreds of digital displays, as well as large-format digital station dominations and traditional static products, including large-format full wrap trains and station dominations, across Metro’s 325 trains and 93 rail stations. Via Metro Los Angeles Intersection, a smart cities technology and media company, announced that they have been awarded a 10-year contract to sell and display advertising on the L.A. Metro Rail System by the Los Angeles County Metropolitan Transportation Authority (Metro). The new partnership calls for Intersection to bring their suite of digital and static media products to the Metro rail system, which will improve the rider experience and drive revenues for the transit authority through enhanced advertising capabilities. Intersection and Metro will implement a wide-range of system-wide upgrades, including...

Full article: http://www.metro-magazine.com/technology/news/729108/inte...

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